
Amaze Holdings to Acquire Gold-Backed DeFi Platform Alchemy for $155M
Amaze Holdings, a NYSE American-listed company, signed a binding letter of intent to acquire BullionFX and its Alchemy platform, a decentralized gold-backed financial ecosystem, for $155 million. The deal aims to integrate gold-backed infrastructure into retail, institutional, and blockchain payment and lending markets.
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Deal Structure and Assets
Amaze Holdings entered into a binding letter of intent to acquire BullionFX and its core platform Alchemy for $155 million, according to a press release dated September 29, 2026. The acquisition combines Alchemy, described as a decentralized financial ecosystem backed by physical gold, with Amaze's existing infrastructure to serve retail, institutional, and blockchain-native markets.
Target Market and Compliance Focus
Alchemy is positioned as compliance-focused infrastructure for payments, yield generation, lending, and broader decentralized financial applications within the stablecoin industry. The combination targets both traditional retail and institutional participants alongside native blockchain users, with the acquirer framing the deal as a way to bridge gold-backed assets into emerging payment and finance rails.
Next Steps
The transaction remains subject to standard closing conditions and further documentation, as is typical for binding letters of intent. No timeline for completion or regulatory approval milestones were disclosed in the announcement.
Why It Matters
For Traders
A new gold-backed stablecoin or payment protocol could alter competition in the collateralized stablecoin space, though execution risk and regulatory approval timelines remain unclear.
For Investors
NYSE-listed Amaze's entry into decentralized gold infrastructure signals institutional appetite for bridge assets between traditional commodities and blockchain finance.
For Builders
Alchemy's compliance-first DeFi stack could become a reference implementation for stablecoin and lending protocols seeking to operate within regulated parameters.
This article is for information only and is not financial advice. Read the full disclaimer.




